The Compliance Space is a tech startup that helps Consultants, CIOs and IT Directors manage GDPR compliance within their organisation, employing an easy-to-use online platform. They approached Fly with the challenge of creating a new brand that can cut through the noise created by GDPR compliance and the myriad of solutions that have arisen to manage data risks within organisations. Further assets included a full set of brand guidelines, a new website, a UX reskin of the existing application and a suite of videos including tutorials on how to use the platform.
WHAT WE DID
The brand was focussed on one clear element, “Demystifying GDPR”. The tone of voice was set to be clear, concise and transparent, ensuring that the user avoids confusion. Fly Agency created a full suite of brand assets, ensuring The Compliance Space could be launched, along with a fully functioning website to allow interested parties to register for a demo. Fly Agency then went about improving the UX/UI of the current platform, to ensure consistency throughout.
The Compliance Space was measured up against it’s nearest competitors and outshone them. The UX was greatly improved with significant appreciation coming from CIOs in large organisations. The brand has since launched successfully.