Richard Cure of Leamington Spa Orthodontics, and Liz Hopkins of Devon Square lead a highly qualified, experienced orthodontic team, all driven to provide exceptional orthodontic treatment for their patients in a welcoming and friendly environment. Richard and Liz approached Fly to create a new brand platform, and a series of 3 websites that reflected the quality of their practices, and their unique training facility.
What we did
Fly created a new brand for each of their offerings, and a new overarching brand to add strength to their partnership and organisation. Once we established the brand Fly planned, strategised and developed a website for each practice and training centre. We created succinct, effortless user journeys to ensure each visitor found the right information with clever call to actions at each stage. The Orthodontic Team Training website positioned the centre as a place where they “Educated the Experts”, adding a wider scope to their offering.
The result was a complete suite of websites with a powerful brand identity, and a series of elegantly designed and developed websites. Fly also integrated our powerful Superfly CMS, which allowed the administrator to add in content to all websites from one Content Management Platform.